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Know Your BBA Syllabus, Be A Step Ahead!

Published on July 18, 2022 | Leave a response



The Bachelor of Business Administration (BBA) is one of the most popular undergraduate management degree programs. This course, which is popular among students in the commerce stream, covers all areas of monitoring and administering corporate operations. It also gives students managerial and communication abilities, as well as the ability to make commercial decisions. However, before enrolling in this degree program, you should familiarise yourself with its syllabus, curriculum, and subjects. We hope to provide you with a complete guide to BBA syllabus as well as an overview of the program’s curriculum through our blog.

BBA is a well-known Business Administration degree program that attempts to provide students with conceptual, theoretical, and practical knowledge of the business world. Furthermore, the curriculum of a BBA course is developed in such a way that it covers the basic and core disciplines of a certain specialization while also providing students with critical abilities such as communication, decision-making, and strategizing. BBA courses often aid in the development of a better understanding of the market system and business management. Furthermore, these multidisciplinary themes are supplemented by practical work such as presentations, field excursions, and event management, all of which are part of the BBA Syllabus.

BBA Specializations:

Now that you have a basic understanding of the BBA program , here are some of the most common specializations. There are numerous institutions and schools that provide the specialization in various forms-

Banking and Financial Services

Consumer Marketing

Digital Business and Marketing

Healthcare and Hospital Management

Logistics and Supply Chain Management

Mass Media Management

 

Understanding the BBA Program’s Structure and Curriculum

Let’s first understand the structure of this undergraduate degree before supplying you with a list of BBA subjects. Bachelor of Company Administration is often offered as a three-year bachelor’s degree with six semesters meant to educate students with understanding of how business operations work, as well as many areas of management and the inner workings of an organisation, among other things.

The following is a list of the BBA syllabus according to different domains:

BBA – Digital Business and Marketing ·        Consumer Behaviour & Sales Management

·        Retail Management + Business Exposure

·        Digital Marketing

·        International Brand Management

·        Advertising & Promotion Management

BBA- Consumer Marketing ·        Pricing

·        Market Research and Analysis

·        Product Design

·         Other Marketing Concepts

·        Promotion

·        Selling and Distribution

BBA- Banking and Finance
  • Banking & Finance +Business Exposure
  • Business Taxation
  • Management Accounting
  • Analysis of Financial Statements
  • Management Accounting
BBA- Hospital and Healthcare ·        Medical Terminology

·         Computing Laboratory

·        Medical Record Science

·        Hospital Operation Management

·        Quality in Healthcare

·        Health Economics

BBA- Logistics and Supply Chain Management

 

·        International Warehouse & Supply Chain Management

·        International Logistics & Port Management

·        Foreign Exchange Management

·        International Business Law and Relations

·        Foreign Language

BBA- Mass Media Management
  • Communication Theory
  • Radio Production & Planning
  • Event Management
  • Media & Culture
  • PR & Corporate Communications
  • TV Production & Programming
  • Journalism

The most important aspects of the BBA subjects are as follows:

  • The disciplines have been well-developed to serve as a springboard into the business world;
  • The subjects give the framework for a higher master’s degree.

The most popular course after 12th grade is BBA, or Bachelor of Business Administration. Topics focusing on management and leadership talents are included in the program.

Students can choose between a full-time or part-time BBA program, based on their preferences. The program must be completed in three years, and while some universities provide direct admission based on 12th grade grades, others prefer a merit list based on entrance examinations.

While the courses are essentially identical in practically all BBA institutions and universities, the semester in which a course is delivered may differ. Although the BBA program’s actual syllabus may differ from one institute to the next. When it comes to classes, the semester is divided in such a way that theoretical and practical work are equally stressed.

BBA graduates are in high demand, and that need is only increasing. You can pursue a stellar career as a Business Analytics Specialist, Digital Marketing Manager or Digital Director, Media Strategist, Media Manager, Banking and Financial, Financial Reporting, and more with IIMP’s BBA specializations in Digital Business and Marketing, Mass Media Management, Banking and Financial Service, and more.

Conclusion:

BBA is a bachelor’s degree program in business administration that teaches students managerial and entrepreneurial abilities. The three-year program gives academic and practical expertise in business, trade, and administration.

The course builds business knowledge and entrepreneurial skills in students so that they can become effective leaders in the future. A BBA course is an excellent career choice if you have good communication skills, enjoy problem-solving, and have a passion for time management and teamwork. IIMP BBA offers a three-year Bachelor’s of Business Administration curriculum that is unique among BBA programs offered by other universities. The course covers academic knowledge as well as managerial abilities such as analytical thinking, decision-making, and social skills, ensuring that students develop holistically.

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© 2020. Indira Institute of Management Pune(IIMP).