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Interview Process of admission to the Ph.D. in Management

Interview Process of admission to the Ph.D. in Management Program under the faculty of Commerce and Management of SPPU at Indira Institute of Management, Pune

This is to inform the eligible candidates who have registered for the interview process at IIMP that the interviews will be conducted on 22.11.2019 as per the schedule given below. All eligible candidates are requested to reach the venue at least 60 minutes prior to get their documents verified.

Venue: 3rd floor class room, adjacent to the lift.



Sr. No.SubjectNumber of Candidates22.11.2019
01Marketing Management0211.00 am to 11.45 am
02Human Resource Management0512.00 noon to 1.00 pm
 LUNCH BREAK ( 01.00 pm to 02.00 pm) 
03Financial Management0302.00 pm to 03.00 pm
04Computer Management0603.30 pm to 04.15 pm

Following eligible candidates have registered for the interview process at IIMP

 Ph. D Subject NameApplication IDFull Name
1.Computer Management19030000510Ashish Govind Dhoke
2.Computer Management19030014575Sanjay Subhash Bankar
3.Computer Management19030043805Atul Shankar Gaikwad
4.Computer Management19030072486Kiran Shinde
5.Computer Management19030157027Suryakant Eknath Madane
6.Computer Management19030172314Gajanan Madhao Badhe
7.Financial Management19030089987Shubhangi Suresh Gholap
8.Financial Management19030118817Pallavi Gedamkar
9.Financial Management19030119206Aparna Chintamani Kokil
10.Human Resource19030009856Chitra Yogesh Gurav
11.Human Resource19030079179Sarika Rajabhau Khandekar
12.Human Resource19030119494Madhura Bhaskar Gaikwad
13.Human Resource19030146327Hrutuparna Bhalchandra Kamble
14.Human Resource19030175570Yestrela Evangelist Vaz
15.Marketing Management19030133015Abhijit Pralhad Deogiri
16.Marketing Management19030184536Jamir Jummakhan Shaikh

Instructions regarding Ph.D. Interview in the faculty of Management


The main objective of the interview is to assess candidate’s competencies and tenacity to take up research work for a longer period of time leading to the award of Ph.D. in Management.

The evaluation of the candidates will be based on the total marks (out of 50) obtained by them during interaction with the Panel of experts. The parameters will be as follows:

A. Competence for the proposed research;

  1. Preparedness and aptitude for the proposed research (10 Marks)
  2. Depth of understanding of subject (10 Marks)
  3. Domain experience related to research area (10 Marks)

B. Suitability of proposed research to undertake at the research center (10 Marks)

C. Potential of contributing to new/additional knowledge (10 Marks)

Each candidate will be given around 10 15 minutes for interview during which she/he will have to present their ideas on proposed area of research and the research process.

Each candidate may be questioned on their perception about research, research process and subject matter etc. by the Panel members.


1. Candidates need to reach the venue of the interview at least one hour prior to the scheduled time

2. No out of turn requests will be entertained

3. Candidates need to bring along the following documents, duly filed in a flat file, as per the sequence mentioned below, which need to be submitted to the Registrar, IIMP who will be checking your documents. Do not submit original documents, only copies, attested wherever required.

  1. 1 copy of the Information Sheet (mailed to all eligible candidates) duly filled in with photograph attached
  2. Proof of Identity (Passport, ID card, License, etc.)
  3. Attested copies of mark sheet and degree certificate (10th, 12th, UG, PG, MPhil., NET,SET )
  4. Admit Card (if eligible through entrance examination)
  5. Copy of Ph.D. entrance test result
  6. Candidates who have sought exemption from appearing for the PET are requested to submit attested copies of the relevant documents in support of their claim.
  7. In addition to the above (v), exempted candidates should also submit a print out of declaration by SPPU of their eligibility of exemption.
  8. Candidates applying against reserved categories need to submit attested relevant certificate.
  9. Academic Gap Certificate (If arranged for)
  10. Transfer / Migration Certificate (If arranged for)

4. No TA/DA will be provided to any candidate.

5. For any further confirmations / clarifications, kindly contact Dr. Abhijit Chandratreya on 020 66168268 / 230 between 10.00 am and 5.00 pm, Monday through Friday or on email at

Research Methodology

  1. Foundations of Research: 
    Research:- Definition, Objectives of Business Research, Characteristics of good research, Research applications in functional areas of Business.
    Concept of Scientific Enquiry: – Formulation of Research Problem, Research Question, Investigation Question.Steps in Research Process.
    Research Proposal:- Elements of a Research Proposal, Drafting a Research Proposal, Evaluating a research proposal.
  2. Research Design:
    Concept, Features of a good research design.
    Qualitative research and Quantitative research approaches, Comparison of both approaches.
    Exploratory Research Design: Concept, Types: Qualitative techniques -Projective Techniques,Depth Interview, Experience Survey, Focus Groups, Observation.
    Descriptive Research Designs: Concept, types and uses. Concept of Cross-sectional and Longitudinal Research.
    Experimental Design: Concept of Cause and effect, Causal relationships, Concept of Independent & Dependent variables, Concomitant variable, Extraneous variable, Treatment, Control group.
    Hypothesis: Qualities of a good hypothesis, types of hypotheses, framing Null Hypothesis & Alternative Hypothesis. Concept of Hypothesis Testing.
  3. Measurement & Data:
    Concept of Measurement:
    Problems in measurement in research – Validity and Reliability. Levels of measurement – Nominal, Ordinal, Interval, Ratio.
    Attitude Scaling Techniques: Concept of Scale, Rating Scales: Likert Scales, Semantic Differential Scales, Constant Sum Scales, Graphic Rating Scales .Ranking Scales: Paired Comparison & Forced Ranking.
    Types of Data – Secondary Data: Definition, Sources, Characteristics, Issues to be considered for secondary data, sufficiency, adequacy, reliability, consistency; Data mining, Big data.
    Types of Data – Primary Data: Definition, advantages and disadvantages over secondary data,
    Data collection Methods: Questionnaire, Schedule, Personal Interviews, Telephonic survey, Email/Internet survey, Focus group study.
  4. Sampling:
    Basic Concepts: Defining the Universe, Concepts of Statistical Population, Sample, Characteristics of a good sample. Sampling Frame, Sampling errors, Non Sampling errors, Methods to reduce the errors.
    Probability Sample: Simple Random Sample, Systematic Sample, Stratified Random Sample, Area Sampling & Cluster Sampling.
    Non Probability Sample: Judgment Sampling, Convenience Sampling, Purposive Sampling, Quota Sampling & Snowballing Sampling methods. Determining size of the sample – considerations in sampling and sample size.
  5. Data Analysis and Interpretation & Report Writing:
    Data Analysis : Editing, Coding, Univariate analysis – Tabular representation of data, frequency tables, Construction of frequency distributions and their analysis in the form of measures of central tendency ,Mean, Median and Mode; their relative merits and demerits.
    Graphical Representation of Data: Appropriate Usage of Bar charts, Pie charts, Histogram, Leaf and Stem, Candle stick, Box plots.
    Bivariate Analysis: Cross tabulations, Use of percentages, Bivariate Correlation Analysis – meaning & types of correlation, .Karl Pearson’s coefficient of correlation and Spearman’s Rank Correlation: Scatter plots, Chi-square test including testing hypothesis of association, association of attributes.
    Linear Regression Analysis: Meaning and two lines of regression; relationship between correlation and regression co-efficient.
    Test of Significance: Small sample tests: t (Mean, proportion) and F tests, Z test, Non parametric tests: Binomial test of proportion, Randomness test; Analysis of Variance: One way and two way Classifications.
    Research Report: Research Ethics, Structure of Research report, Report writing and Presentation. Referencing styles and citation.

Subject Concerned Syllabus

Unit-I : Managerial Economics

Demand Analysis, Production Function and Production Theory, Cost-Output Relations, Market Structures, Pricing Techniques, Demand – Cost – Profit – Forecasting, Macro-Economics, National Income Concepts, Economic policy – Export import Policy, Business Environment

 Unit-II : Principles and Practices of Management and Organizational Behavior

Functions of Management, Concept and significance of organizational behavior, Theories of organizational behavior. Organizational Structure. Individual behavior – Personality-Perception-Values-Attitudes; Group Behavior-Group dynamics, Teamwork. Motivation- Types and Theories of Motivation. Leadership – Types and Theories. Learning – Types and Barriers. Conflict Management – Types. Change Management. Communication – Types and Barriers. Organizational Development – Theories, Intervention and Models.

 Unit-III : Human Resource Management

Concepts and Perspectives in HRM- Human Resource Planning- Objectives, Process and Techniques. Job analysis-Job Description- Job Evaluation. Recruitment and Selection and Exit Policy. Training and Development- Types, Training Need Analysis and methods. Performance Appraisal and Evaluation Types and Methods. Compensation Management and Wage Determination. Industrial Relations and Trade Unions. Dispute Resolution and Grievance Management. Labour Welfare

Unit-IV : Financial Management

Financial Management-Nature and Scope. Long Term and Short Term financing instruments. Time Value of Money and cost of Capital. Capital Structure. Capital Budgeting and Risk analysis. Working Capital Management. Dividend policy, determinants. Financial analysis, Ratio analysis and Cash flow statements.

Unit-V : Marketing Management

Marketing Orientation, Core Concepts in Marketing-Value, Satisfaction, Marketing Mix. Marketing Environment and Environment Scanning; Marketing Information Systems and Marketing Research; Understanding Consumer and Industrial Markets; Demand Measurement and Forecasting; Market Segmentation-Targeting and Positioning; Product Decisions, Product mix. Product Life Cycle; New Product Development; Branding and Packaging; Pricing Methods and Strategies. Promotion Decisions-Promotion mix; Advertising; Personal Selling; Channel Management; Vertical Marketing Systems; Evaluation and Control of Marketing Effort; Marketing of Services; Customer Relation Management Digital Marketing, e-commerce-B2B, B2C.

Unit-VI : Production Operations Management

Role and Scope of Production Management; Faculty Location; Layout Planning and Analysis; Production Planning and Control-Production Process Analysis; Demand Forecasting for Operations; Determinants of Product mix; Production Scheduling; Work measurement; Time and Motion Study; Statistical Quality Control. Role and Scope of Operations Research; Linear Programming; Transportation Model; Inventory Control; PERT/CPM. Concept of Supply Chains, Responsive and Efficient Supply Chains, Retail Supply Chain, Industrial Supply Chain and Digital Supply Chain Management, Services Supply Chain.

 Unit-VII : IT in Management

Use of Computers in Managerial applications; Technology issues and Data processing in organizations; Information systems; MIS and Decision making; System analysis and design; Internet and Internet-based applications;

Unit-VIII : Corporate Strategy and Business Ethics

Concept of Corporate Strategy; Components of Strategy Formulation; Ansoffs Growth Vector; BCG Model; Porter’s Generic Strategies; Competitor Analysis; Strategic Dimensions and Group Mapping; Industry Analysis; Strategies in Industry Evolution, Fragmentation, Maturity, and decline. Competitive strategy and Corporate Strategy; Managing Cultural Diversity; Global Entry Strategies; Globalization of Financial System and Services. Ethical issues in Management; Corporate Social Responsibility; Corporate governance and ethics.

Unit-IX Innovation and Entrepreneurship

Concepts-Types, Characteristics; Motivation; Competencies and its development; Innovation and Entrepreneurship; Small business-Concepts Government policy for promotion of small and tiny enterprises; Process of Business Opportunity Identification Detailed business plan preparation; Managing small enterprises; Planning for growth; Sickness in Small Enterprises; Rehabilitation of Sick Enterprises; Entrepreneurship (Organizational Entrepreneurship) Start-up Ventures

Director, Indira Institute of Management Pune

He is the Director of Indira Institute of Management, Pune (IIMP); Gold medallist in B.Tech and Post Graduate in Management from Institute of Rural Management Anand (IRMA). After a meaningful corporate career in sales and marketing with FMCG Industry for about 9 years; he shifted to Academics in 2004.

He is a recipient of Dewang Mehta Best Teacher in Marketing Management Award, and is credited for bringing in several innovative practices in IIMP leading to holistic development of budding managers. He has successfully completed numerous corporate research and consultancy assignments at Indira.

He is an approved guide of Savitribai Phule Pune University (formerly University of Pune) for students aspiring to complete their Ph.D. in Marketing Management. He is also registered at North Maharashtra University as a Guide in Management.

Dr. Renu Bhargava
Director, Indira School, Of Business Studies, Pune

Dpursues her passion for maximizing human potential.
As a HR professional, she devoted a decade in creating end-to-end processes in areas of tackling retention, attrition and other HR challenges in managing human asset, for an automated engineering robotic firm in Pune. Her desire to extend her learning to maximize human potential brought her out from the confines of a single organization to the arena of tackling management development programs and corporate consultancy. Realizing that growth and education share a mutually beneficial relationship saw her taking guest sessions in Industry Bodies and prominent educational institutions in Pune. The realization that a robust framework of technical education is indispensable for the growth of young leaders, she decided to work with the visionary team at Indira Group of Institutions, consolidating quality in the educational framework through achieving approval and accreditation from AICTE for her Institute.
She institutionalized Indira School of Business Studies as the first Autonomous Post Graduate Institution Approved by AICTE under the Indira Group. Her contribution to academics has been recognized by Industry and Academic Bodies in various forums. Currently she is the director at Indira School of Business Studies.
She holds Ph.D. in Human Resource Management and has to her credit more than 25 research publications in Journals and Conferences. She is an approved guide for Ph.D. in Human Resource Management
Her Consultancy and Management Development Assignments have been in varied corporate bodies such as Finolex, Mecalte India, Mechatronix Ltd, Ace Money, Nichrome India Ltd.
She has been a trainer and conducted workshops for Staff at University De Lyon France, employees of Pune Municipal Corporation, training as Quality Improvement Program for Dean, Heads of Dept. and Faculty, of Engineering Colleges in Maharashtra as part of DTE initiative.

Dr.Vijayshri Rameshkumar Mehtha
(M) 9763722216,

Dr.Vijayshri Mehtha is an Engineering graduate with MBA in Systems & MBA in HR from Pune University. She has completed Diploma in Labour Laws (DLL), Ph.D. in Management, and LLB from Pune University. She is recipient of Gold Medal from Sudha Murthy of Infosys Foundation for being topper in MBA Systems. She has been awarded the most deserving student award for academic excellence. She has a total experience of 16 years of which 13 years in teaching & 3 years in industry. Presently associated with one of reputed engineering institute in Pune and presently is Chairman of ED Cell. She has attended many FDP, Workshops, Seminars and Conferences. She has published many research papers in national and international publications. Various books on management are at her credentials. A passionate teacher and researcher who always striving to gain knowledge with a dream to be known as all-time motivator.

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