PGDM Syllabus

IIMP-PGDM- COURSE OUTLINE
MARKETING SPECIALIZATION
SEMESTER I 
CODE No. Name
GC-101 MANAGERIAL ECONOMICS
GC-102 BASICS OF MANAGEMENT
GC-103 ACCOUNTING FOR MANAGERS
GC-104 PRINCIPLES OF MARKETING
GC-105 BUSINESS LAW
GC-106 BUSINESS RESEARCH METHODS
GC-107 ORGANIZATIONAL BEHAVIOR
GC-108 ECONOMIC ENVIRONMENT OF BUSINESS
HA-109 BUSINESS COMMUNICATION
HA-110 IT SKILLS FOR MANAGERS
HA-111 LIFE MANAGEMENT SKILLS
HA-112 BUSINESS AWARENESS FOR MANAGERS-I
SEMESTER II 
CODE No. Name
GC-201 MANAGEMENT INFORMATION SYSTEM
GC-202 BUSINESS STRATEGY
GC-203 FACULTY STUDENT COLLABORATIVE LEARNING
HA-204 QUANTITATIVE TECHNIQUES
HA-205 MANAGERIAL AND LEADERSHIP SKILLS
HA-206 BUSINESS AWARENESS FOR MANAGERS-II
HA-207 APTITUDE SKILLS
MC-211 SALES MANAGEMENT
MC-212 DISTRIBUTION AND SUPPLY CHAIN MANAGEMENT
ME-213 SERVICES MARKETING
ME-214 RETAIL MANAGEMENT
ME-215 B2B MARKETING
ME-216 RURAL MARKETING
SEMESTER III
CODE No. Name
GC-301 ENTERPRENEURSHIP DEVELOPMENT AND PROJECT MANAGEMENT
GC-302 MANAGEMENT CONTROL SYSTEM
GC-303 SUMMER INTERNSHIP PROGRAM
MC-311 CONSUMER BEHAVIOR
MC-312 PRODUCT AND BRAND MANAGEMENT
ME-313 FINANCE FOR MARKETING PROFESSIONAL
ME-314 MARKETING OF IT AND ITES
ME-315 MARKETING OF FINANCIAL SERVICES
ME-316 MARKETING DECISION MODELS.
ME-317 DIGITAL MARKETING
FE-326 PERSONAL FINANCIAL PLANNING AND WEALTH MANAGEMENT
HE-336 SOCIAL LEGISLATION FOR MANAGERS
SEMESTER IV
CODE No. Name
GC-401 BUSINESS INNOVATION AND SUSTAINABILITY
MC-411 CUSTOMER RELATIONSHIP MANAGEMENT
MC-412 INTEGRATED MARKETING COMMUNICATION
ME-413 MARKETING TO EMERGING MARKETS AND BOTTOM OF PYRAMID
ME-414 INTERNATIONAL MARKETING
ME-415 ETHICS IN MARKETING (CSR)
ME-416 EMERGING TRENDS IN MARKETING
FINANCE  SPECIALIZATION
SEMESTER I
CODE No. Name
GC-101 MANAGERIAL ECONOMICS
GC-102 BASICS OF MANAGEMENT
GC-103 ACCOUNTING FOR MANAGERS
GC-104 PRINCIPLES OF MARKETING
GC-105 BUSINESS LAW
GC-106 BUSINESS RESEARCH METHODS
GC-107 ORGANIZATIONAL BEHAVIOR
GC-108 ECONOMIC ENVIRONMENT OF BUSINESS
HA-109 BUSINESS COMMUNICATION
HA-110 IT SKILLS FOR MANAGERS
HA-111 LIFE MANAGEMENT SKILLS
HA-112 BUSINESS AWARENESS FOR MANAGERS-I
SEMESTER II
CODE No. Name
GC-201 MANAGEMENT INFORMATION SYSTEM
GC-202 BUSINESS STRATEGY
GC-203 FACULTY STUDENT COLLABORATIVE LEARNING
HA-204 QUANTITATIVE TECHNIQUES
HA-205 MANAGERIAL AND LEADERSHIP SKILLS
HA-206 BUSINESS AWARENESS FOR MANAGERS-II
HA-207 APTITUDE SKILLS
FC-221 CORPORATE FINANCIAL MANAGEMENT
FC-222 FINANCIAL MARKETS AND INSTITUTIONS
FE-223 FINANCIAL REGULATORY FRAMEWORK
FE-224 INCOME TAX-I
FE-225 SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT
FE-226 BANKING OPERATIONS-I
SEMESTER III
CODE No. Name
GC-201 ENTERPRENEURSHIP DEVELOPMENT AND PROJECT MANAGEMENT
GC-202 MANAGEMENT CONTROL SYSTEM
GC-203 SUMMER INTERNSHIP PROGRAM
FC-321 INTERNATIONAL FINANCE
FC-322 MERCHANT BANKING AND FINANCIAL SERVICES
FE-323 EQUITY RESEARCH
FE-324 INCOME TAX-II
FE-325 FINANCIAL STATEMENT ANALYSIS
FE-326 PERSONAL FINANCIAL PLANNING AND WELATH MANAGEMENT
FE-327 BANKING OPERATIONS-II
ME-317 DIGITAL MARKETING
HE-336 SOCIAL LEGISLATION FOR MANAGERS
 SEMESTER IV
CODE No. Name
GC-401 BUSINESS INNOVATION AND SUSTAINABILITY
FC-421 INSURANCE AND RISK MANAGEMENT
FC-422 VALUATIONS MANAGEMENT
FE-423 ACCOUNTING STANDARDS AND IFRS
FE-424 FIXED INCOME SECURITIES
FE-425 CREDIT ANALYSIS AND APPRAISAL
FE-426 BUSINESS ETHICS AND CORPORATE GOVERNANCE
HUMAN RESOURCE SPECIALIZATION
SEMESTER I
CODE No. Name
GC-101 MANAGERIAL ECONOMICS
GC-102 BASICS OF MANAGEMENT
GC-103 ACCOUNTING FOR MANAGERS
GC-104 PRINCIPLES OF MARKETING
GC-105 BUSINESS LAW
GC-106 BUSINESS RESEARCH METHODS
GC-107 ORGANIZATIONAL BEHAVIOR
GC-108 ECONOMIC ENVIRONMENT OF BUSINESS
HA-109 BUSINESS COMMUNICATION
HA-110 IT SKILLS FOR MANAGERS
HA-111 LIFE MANAGEMENT SKILLS
HA-112 BUSINESS AWARENESS FOR MANAGERS-I
 SEMESTER II
CODE No. Name
GC-201 MANAGEMENT INFORMATION SYSTEM
GC-202 BUSINESS STRATEGY
GC-203 FACULTY STUDENT COLLABORATIVE LEARNING
HA-204 QUANTITATIVE TECHNIQUES
HA-205 MANAGERIAL AND LEADERSHIP SKILLS
HA-206 BUSINESS AWARENESS FOR MANAGERS-II
HA-207 APTITUDE SKILLS
HC-231 STRATEGIC HUMAN RESOURCE
HC-232 LABOR LAW-I
HE-233 LABOR COSTING AND COMPENSATION MANAGEMENT
HE-234 PERSONNEL ADMINSTRATION AND HR INFORMATION SYSTEM
HE-235 ORGANIZATIONAL PSYCHOLOGY AND BEHAVIOR
HE-236 CONFLICT AND NEGOTIATION MANAGEMENT
SEMESTER III
CODE No. Name
GC-201 ENTERPRENEURSHIP DEVELOPMENT AND PROJECT MANAGEMENT
GC-202 MANAGEMENT CONTROL SYSTEM
GC-203 SUMMER INTERNSHIP PROGRAM
HC-331 TRAINING AND DEVELOPMENT
HC-332 LABOR LAW-II
HE-333 ORGANIZATIONAL DEVELOPMENT AND MANAGING CHANGE
HE-334 PERFORMANCE MANAGEMENT SYSTEM AND COMPETENCY MAPPING
HE-335 HR ANALYTICS
HE-336 SOCIAL LEGISLATION FOR MANAGERS
HE-337 BALANCED SCORECARD AND HR SCORECARD
FE-326 PERSONAL FINANCIAL PLANNING AND WELATH MANAGEMENT
ME-317 DIGITAL MARKETING
SEMESTER IV
CODE No. Name
GC-401 BUSINESS INNOVATION AND SUSTAINABILITY
HC-431 INDUSTRIAL RELATIONS
HC-432 LABOR LAW-III
HE-433 ORGANIZATIONAL STRUCTURE, THEORY AND DESIGN
HE-434 INTERNATIONAL HUMAN RESOURCE MANAGEMENT
HE-435 EMOTIONAL INTELLIGENCE AND MANAGERIAL EFFECTIVENESS
HE-436 HR ISSUES IN MERGERS, ACQUISITIONS AND DIVERSITY MANAGEMENT
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